For Brands and Media Buyers

Brand partnerships driving 2,000+ paying conversions across the creator economy.

Built and run by Andrew Kan and Ike Do for brands ready to reach working YouTube creators.

The Kan Do Creators Community puts your brand in front of 50,000+ YouTube creators every month across our channel, Discord, newsletter, and social, with half the audience in the US, UK, and Canada. Andrew Kan grew the TubeBuddy YouTube channel from 6,000 to 530,000+ subscribers and now leads brand partnerships across 15+ active programs driving 10,000,000+ views and 50,000+ verified clicks across partnerships and affiliate programs.

OpusClip Brand Partner  ·  Adobe Express Ambassador  ·  Elgato Ambassador

The KDCC participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

Let's Talk Partnerships

Tell us about your brand. We've run brand-side creator partnerships at TubeBuddy and know exactly what deliverables, reporting, and timelines you need. Andrew Kan, Ike Do, or the KDCC team will follow up within 24 to 48 hours.

Verified Brand Relationships

Brands We've Worked With Across the Creator Economy

  • OpusClip
  • Adobe Express
  • TubeSpanner
  • Elgato
  • StreamYard
  • JOBY
  • TubeBuddy

Brand partnerships led by operators who've sat on both sides.

Andrew Kan spent the foundational years at TubeBuddy growing the YouTube channel from 6,000 to 530,000+ subscribers. He worked directly with the founders on livestreaming brand partnerships and led deliverables for creator-brand programs before the team scaled.

Ike Do was instrumental in TubeBuddy's creator success, helping grow TubeBuddy's Discord to 15,000+ creators while co-managing TubeBuddy's community forums that reached over 100,000+ members, making it one of the largest YouTube creator communities online. Together, The KDCC brings something most creator-marketing operators can't: real experience on both sides of a brand partnership.

When you work with The KDCC, you get a team that understands your KPIs and knows how creators actually deliver. We're one of the only creator-marketing operators built and run by people who've worked brand-side at major creator-economy companies.

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format_quote Brand partner testimonial

How Andrew Kan helped grow StreamYard YouTube from 50,000 to 100,000+ subscribers.

He helped grow the StreamYard YouTube channel from 50,000 to over 100,000 subscribers, which was a major milestone for the team. His work is intentional, data-informed, and always aligned with sustainable growth rather than short-term wins.

I had the opportunity to work with Andrew Kan while I was the Marketing Manager at StreamYard, where we needed someone to help us take our YouTube presence to the next level from start to finish. That included planning, content strategy, video creation, and overall channel growth. Andrew stepped in and became a key partner in that effort. We leaned on him heavily, and he delivered.

During that time, he helped grow the StreamYard YouTube channel from 50,000 to over 100,000 subscribers, which was a major milestone for the team.

What sets Andrew apart is how methodical and thoughtful he is in his approach. He is not just focused on creating and posting videos. He looks at the full picture and thinks about how to build a long-term presence. His work is intentional, data-informed, and always aligned with sustainable growth rather than short-term wins.

I also had the chance to work with Andrew again later on, which reinforced everything I had seen the first time. He is consistent, detail-oriented, and brings a level of strategic thinking that makes a real impact.

Andrew is someone you can trust to own YouTube growth end to end and to approach it in a way that actually builds something meaningful over time.

The KDCC Audience

Creators brands want to reach.

The Kan Do Creators Community is where serious YouTube creators come to grow. Andrew Kan and Ike Do built it as a place for working creators to find strategy, feedback, and people doing the same hard work. The brands they trust become part of how they create, not just what they buy.

100,000+ working YouTube creators reached across our channel, Discord, newsletter, and blog
50,000+ verified clicks driven to creator-economy brands across partnerships and affiliate programs
2,000+ paying signups and orders for partner brands including OpusClip, StreamYard, Elgato, and more
Andrew Kan, CEO and co-founder of The Kan Do Creators Community, YouTube creator marketing operator and consultant
Where they show up

Reach working creators across every channel they actually use.

  • 1.1M YouTube impressions in the past 12 months
  • 25,000+ followers across LinkedIn, X, Threads, Instagram, and the KDCC blog
  • 2,500+ active YouTube creators inside the KDCC Discord
The KDCC Creator Profile

The KDCC Creator

The YouTube creator audience trusted by tools and brands building in the creator economy
Audience
86% are between the age of 18 to 44
Geography
Half in the United States, United Kingdom, and Canada
Community
29% of our creators are women
Decision Makers
Working YouTube creators with software budgets and the authority to buy
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A working YouTube creator inside The Kan Do Creators Community, representative of The KDCC creator audience profile
Why The KDCC

The KDCC difference.

  1. Built by creators who've sat on both sides.

    Andrew Kan and Ike Do helped build TubeBuddy in its early years, running the same creator partnerships and brand deals corporate and brand teams are trying to land today. They know how brand teams think about creator marketing because they did the work. They know how creators think about brand deals because they still create. That double perspective is rare in the creator economy, and it's the whole reason The KDCC exists.

  2. A real community, not a media buy.

    When you partner with The KDCC, your brand shows up across our Discord, newsletter, blog, and YouTube channel. Same creators, multiple touchpoints, over time. Most creator partnerships are one-off content slots that vanish after a week. Ours compound.

  3. Verified outcomes, not vanity metrics.

    We report on 50,000+ verified clicks and 2,000+ paying conversions. Not estimated impressions, not engagement rates, not "reach." Real clicks tracked through proper attribution, real conversions confirmed by partner dashboards. The data brand managers actually need to make decisions.

  4. Editorial standards, not pay-to-play.

    We only partner with tools we actually use and recommend. We don't promote ambassador conflicts. We don't promise positive reviews. The brands we work with become part of how creators inside The KDCC actually create. That editorial line is why our endorsements carry real weight.

Brand Partnership Portfolio

Real partnerships.
Real outcomes.

The KDCC has run paid brand partnerships across the creator economy for years. The numbers below are what those relationships have actually produced for partner brands, tracked through proper attribution and confirmed inside partner dashboards.

By the Numbers
10,000,000
verified views across all partner content
The primary surface for The KDCC's brand partnership work — Andrew Kan's creator education videos on @andrewk.
~4% conversion
50,000
verified clicks driven through proper attribution
Tracked through partner dashboards, affiliate platforms, and UTM-tagged campaign links across every program.
2,000
paying signups and orders for partner brands
Real revenue events confirmed inside partner dashboards, not assumed conversions.
15
active brand partnership programs
Not one lucky campaign. Fifteen active programs running today.

Tracked through proper attribution. Verified by The KDCC.

Brands We Work With

Active partner brands across the creator economy.

  • OpusClip
    Brand Partner

    Long-form to short-form AI video creation, integrated across The KDCC channels and creator workflows.

  • Adobe Express
    Ambassador

    Andrew Kan is an Adobe Express Ambassador, Affiliate, and Creative Mentor working year-round with Adobe.

  • Elgato
    Ambassador

    Creator gear and live streaming hardware integrated into reviews, tutorials, and creator setups.

  • StreamYard
    Partner Brand

    Live streaming and podcast production tools featured across The KDCC creator education content.

  • Epidemic Sound
    Affiliate Partner

    Royalty-free music and sound effects for creators, integrated into The KDCC creator resources and tutorials.

  • TubeSpanner
    Affiliate Partner

    All-in-one YouTube creator toolkit featured in The KDCC Creator Resources directory and tutorials.

Where We Came From

Brand partnerships we built from what we learned working with creators for years.

Before The KDCC, Andrew Kan grew TubeBuddy's YouTube channel from 6,000 to over 530,000 subscribers and ran early creator-brand partnerships. Ike Do built its Discord to 15,000 creators and co-managed forums reaching over 100,000 members.

The KDCC is what we built after. Every partnership program here is shaped by what we saw work and what we saw fail running creator programs at scale. Tighter deliverables, cleaner reporting, and creators who actually show up.

How It Works

How brand partnerships actually work with The KDCC.

Have something specific in mind? We'll build the partnership around it.

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Types of partnerships

Six shapes of brand partnership.

Most creator partnerships come in one shape: a sponsored video. The KDCC runs six: sponsored YouTube content, co-created creator resources, thought leadership, multi-channel campaigns, cause-based partnerships, and year-round integration partnerships. Andrew Kan and Ike Do built every shape from real brand programs at scale. Pick the one that fits your goal, or combine them into a custom creator-economy partnership.

  1. Sponsored YouTube content

    Native brand integrations inside Andrew Kan's creator education videos on @andrewk, with FTC-compliant disclosure and UTM attribution tracking.

  2. Co-created creator resources

    A jointly built tool, template, or guide that lives permanently inside The KDCC Creator Resources directory, credited to your brand for years.

  3. Thought leadership content

    Guest spots on blog.kdcc.social, co-hosted webinars on Andrew Kan's YouTube channel, and B2B editorial on LinkedIn, built for SEO-compounding reach in the creator economy.

  4. Multi-channel creator campaigns

    One coordinated brand launch across YouTube, The KDCC Discord, the Kan Do Newsletter, and blog.kdcc.social in the same week, with unified attribution reporting.

  5. Cause-based partnerships

    A creator-economy partnership built around a real problem working creators face, not a product push. Education over advertising.

  6. Integration and ambassador partnerships

    Year-round brand ambassador relationships where your tool becomes part of how working YouTube creators inside The KDCC actually create. The category Andrew Kan holds with Adobe Express, Elgato, and OpusClip.

Not sure which type fits? Tell us what you are trying to accomplish.

Start a Partnership Conversation

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What brand teams ask before partnering with The KDCC.

These are the real questions Andrew Kan and Ike Do answer on every discovery call about The KDCC brand partnerships: pricing, timelines, content ownership, performance reporting, and how long-term creator partnerships actually work. Can't find what you are looking for? Ask us directly in the partnership form at the top of this page.

How much does a brand partnership with The KDCC cost? add

The KDCC runs both one-off brand integrations and long-term partnerships, though we prefer long-term. One-off sponsored videos work when the fit is right and the timing is tight, and we will absolutely take the right one-off brief. But long-term partnerships compound over time across Andrew Kan's YouTube channel, the KDCC Discord, the Kan Do Newsletter, and blog.kdcc.social, which is where the real attribution data and ROI live. Pricing scales with scope, channel mix, and partnership length, not a fixed rate card. Every partnership, short or long, starts with a discovery call to understand your goals and a custom scope built around them.

What is creator marketing and how does it work for brands? add

Creator marketing is a form of brand partnership where companies work with content creators to reach their audience through trusted, native content instead of traditional advertising. The KDCC runs creator marketing as long-term partnerships across YouTube, Discord, newsletter, and blog channels rather than one-off sponsored videos. Andrew Kan and Ike Do built the model after working brand-side at major creator-economy companies, so partnerships are structured around outcomes and verified attribution, not impressions and vanity metrics.

How is The KDCC different from an influencer marketing agency? add

Most influencer marketing agencies are middlemen who find creators for you, take a commission, and leave you to manage the relationship. The KDCC is built and run by operators who grew creator-economy brands from the buy side. Andrew Kan grew TubeBuddy's YouTube channel from 6,000 to over 530,000 subscribers and has led brand partnerships at scale since. Every partnership runs through The KDCC directly, with no agency layer, no commission stack, and editorial standards that keep recommendations real. You work with the people who are going to execute the partnership, not a sales rep who hands it off.

What performance data does The KDCC share with partner brands? add

The KDCC tracks every brand partnership through proper UTM attribution, verified click counts, and conversion data confirmed inside partner dashboards. Partners receive a campaign recap report with impressions, click-through rates, verified clicks to partner landing pages, paying conversions where tracking is available, and qualitative notes on audience response from the KDCC Discord and the Kan Do Newsletter. The numbers on this page (50,000+ verified clicks driven, 2,000+ paying conversions, 10,000,000+ verified views across partner content) are the same attribution methodology we use for individual partner reports.

What types of brands does The KDCC work with? add

The KDCC works with brands serving working YouTube creators: creator tools, SaaS platforms, video and audio gear, editing software, monetization platforms, and creator-economy services. Current partners include OpusClip, Adobe Express, Elgato, StreamYard, Epidemic Sound, and TubeSpanner. We only partner with tools we actually use and recommend, and we do not work with direct competitors of our existing ambassador relationships. Every partnership has to pass the editorial test: would this genuinely help a working creator inside The KDCC, or is it just a media buy.

How do I start a brand partnership with The KDCC? add

Fill out the partnership form at the top of this page and tell us what your brand is trying to accomplish. Andrew Kan or Ike Do will respond within two business days to schedule a discovery call, where we will map your goals to one of the six partnership types and build a custom scope from there. Every partnership starts with a real conversation, not a media kit download, because long-term partnerships need both sides to understand what success looks like before anyone signs anything.

Does The KDCC offer brand category exclusivity? add

Yes. The KDCC offers category exclusivity on any partnership. We agree not to work with direct competitors in your product category for the duration of the partnership, and exclusivity comes with a rate premium that reflects the opportunity cost. The scope of "competitor" is defined in the contract so both sides know exactly which brands are covered. Standard partnerships default to non-exclusive unless you specifically request exclusivity in your discovery call.

Who owns the content created in a partnership with The KDCC? add

It depends on where the content lives. Content created on Andrew Kan's YouTube channel, blog.kdcc.social, the KDCC Discord, or the Kan Do Newsletter is owned by The KDCC permanently and stays on our channels as part of the creator education library. Content created on your brand's own channels is yours to keep, though paid media rights such as running ads, boosting, or whitelisting are limited to the active partnership duration. We draft this into every contract so both sides know what they own before work begins.

How long does a brand partnership take from first call to live content? add

Timelines depend on format, channel mix, and how clearly scoped the brief is going in. A single sponsored YouTube integration typically goes from discovery call to live content in 3 to 4 weeks. A multi-channel campaign across YouTube, Discord, newsletter, and blog usually runs 4 to 6 weeks. Year-round integration and ambassador partnerships start within 2 weeks and continue indefinitely. When a campaign window is tight we can move faster if the scope is clear and the brief is locked, because we have run enough partnerships to know what can be compressed and what cannot. Quality scoping and FTC-compliant production still take real time, so we will tell you upfront if a timeline is unrealistic instead of promising something we cannot deliver.

What happens if a brand partnership campaign underperforms? add

The KDCC scopes every partnership conservatively, and when performance feels off our first move is not a makegood, it is a conversation. Brand partnerships take time to read. Week one data is noisy and week four data tells the real story, especially on long-form YouTube where search discovery and algorithm surfacing compound for months after the video goes live. Before anyone talks about fixing anything, we share the real attribution data, ask questions to understand what your team is actually seeing on your side, and give the content enough runway to tell us whether it is actually underperforming or just early. If the data does come in below expectations after a real window, we offer makegoods (usually additional distribution across the other channels or an extended campaign window) and walk through what we think happened so the next partnership is sharper. We would rather deliver fewer partnerships that actually work than chase volume and produce content neither side is proud of.

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Stop buying impressions.
Start building partnerships.

Andrew Kan and Ike Do have built brand partnerships from the buy side since their TubeBuddy years. They will tell you in a discovery call whether The KDCC is the right fit for what your brand is trying to accomplish.

Andrew Kan, CEO and Co-Founder of The KDCC · Ike Do, CCO and Co-Founder