You can make a great video, but if the packaging does not earn the click, no one sees it. July is all about the title, thumbnail, and hook: the three things that decide whether someone stops scrolling and presses play. This month you sharpen the frame that sells the video and the first few seconds that keep them there.
Here is what is coming up.
Friday, July 17 at 2:00 PM PT for Knowledge and Authority Members
Title: Theme Call: Packaging That Gets the Click
Description: The deep dive on titles, thumbnails, and hooks that earn the click. Bring a specific video or example.
Zoom Link: https://kdcc.social/supporters/posts/250338
Friday, July 31 at 2:00 PM PT for Authority Members
Title: Authority Hot Seat: Packaging
Description: Live hot seat where we review your packaging together on the call. First come, first served.
Zoom Link: https://kdcc.social/supporters/posts/250339
Friday, July 31 at 3:00 PM PT for Authority Members
Title: Authority Call: Packaging Action Plan
Description: We turn the month into a concrete packaging plan you can run. Leave with a written next step.
Zoom Link: https://kdcc.social/supporters/posts/250340
